Built for stylists. Reserved for stylists.
Alma exists because the brands you trusted started selling direct to your clients. We built a house that protects your chair, your margin, and your craft.
What separates a stylist house from a wholesaler.
Most premium hair brands started with stylists, then sold the same SKUs direct to consumers — undercutting the chair that built them. We don't.
Four standards we won't compromise on.
Stylist exclusivity
Every order is gated behind a current cosmetology license. Your client cannot reorder behind your back, and Amazon will never carry our SKU.
Cuticle-aligned Remy
Single-donor, ethically sourced human hair — never blended, never acid-stripped. Every weft hand-inspected before it leaves the warehouse.
Install-time efficiency
Genius Weft construction means no return hair and no unraveling — install at full density in a single row. Less stacking, less time at the bead line, more clients per day.
A real human at the other end
15-minute concierge calls are free — before your first order or your hundredth. We help you size, color-match, and reorder smart.
Audited at the source.Reserved for the few.
We visit every supplier in person. We pay above market for first-cut hair, refuse acid baths, and reject anything that doesn't pass our cuticle-alignment test. The wefts that make it to your bench are the wefts we'd put in our own clients' hair.
If you've made it this far, you're our kind of stylist.
Apply with your license. Approval typically takes one business day. After that — wholesale pricing, free concierge calls, and the only premium weft your salon will ever need.